A practical storefront speed checklist

Keep useful features while reducing unnecessary work.

Review the largest assets

Start with images and video. Serve appropriately sized media, set image dimensions and avoid making below-the-fold media compete with the first screen.

Be selective with scripts

Review what each app or script does. Remove unused integrations carefully and check that remaining features still work after any change.

Keep typography focused

Use only the font families and weights the design needs. Avoid blocking readable content while a font downloads.

Measure consistently

Record the page, device profile and date. Repeat tests under comparable conditions and distinguish lab measurements from real-user data. A score is a diagnostic signal, not a guarantee of sales.

By Fazal Bin Mahmood · Xylo Solutions. Adapt this checklist to your store and verify changes before publishing.